Product DescriptionAfter 40 years, Great Lash is still Americas favorite mascara. Ophthalmologist tested. Hypoallergenic tested. Suitable for contact lens wearers. Lash-doubling formula glides on smooth Lash-building brush makes it easy to get a full-lash look Washable mascara formula Allure readers choice and best of beauty award winner Step 1. Sweep the lash-building brush from the root to tip of lashes. Step 2. Continue building volume until the desired lash look is achieved. Step 3. Do not let mascara dry in between coats. Step 4. Easily remove mascara with Maybelline Expert Eyes 100% Oil-Free Eye Makeup Remover. To safeguard purity, reserve this product for your personal use. Treat the applicator with the hygienic care you give your eyes. Never apply this product in a moving vehicle. Do not dilute with water, saliva, or any other substance. Cap tightly after use. If a change in odor or appearance occurs, discontinue use. Do not use this or any other cosmetic if your eye is injured, irritated, or infected. Consult a physician promptly.Brand StoryByFrom the ManufacturerMaybellines lash-doubling formula conditions as it thickens, making even tiny lashes 100% fuller and more healthy-looking. The lash-building brush builds full lashes with no clumps or globs. Available in five shades, in Washable, Waterproof, and Curved Brush.